Our Features
A customer data platform (CDP) is a centralized system that collects, integrates, and manages customer data from various sources. It creates unified customer profiles, enabling businesses to gain a comprehensive view of their customers and deliver personalized experiences across multiple channels.
Unify Customer
Data
Leverages AWS serverless services to seamlessly unifies customer data from various sources, including social media, website interactions, and offline channels. It consolidates this data into a centralized repository, providing a comprehensive and unified view of customer information.
Auto Tagging & Segmentation
Utilizes machine learning algorithms to identify customer segments, predict behavior, and add relevant tags to the holistic customer profile. This enables targeted marketing and personalized experiences for effective customer engagement.
​
Marketing Automation
Utilizes AWS Pinpoint service to automate campaigns and journeys. It enables the delivery of personalized messages across SMS, email, push notifications, and more, ensuring the right message reaches the right person at the right time for effective customer engagement.
Dynamic HTML
templates
Integrates with Stripo, enabling visually appealing and customizable email templates. Marketers can create engaging emails with dynamic content, interactive elements, and personalized messaging for higher customer engagement.
​
Personalized
Content
Leverages generative AI technology to create customized messages. By harnessing the power of AI, marketers can generate personalized content for SMS, push notifications, email, and other channels, enhancing customer engagement and delivering tailored experiences.
Campaign Analysis &
Insight
Provides marketers with live updates on campaign metrics, such as delivery rates, engagement, and conversions. This real-time visibility allows for immediate monitoring, analysis, and optimization of campaigns for optimal results and timely decision-making.